The Green Autos

Automakers believe in making a mark in China, the second largest auto market of the world

Posted on May 05, 2010 in Green News | Write a review

The firm Ernst & Young in China released a survey that 60 percent out of 1,000 respondents were positive in buying electric vehicles in the near future. This figure tallied in China is five times more than other surveys on this conducted in U.S. and Japan. But do the bid automakers of the world think so…

The Shanghai Expo, opened on Friday, has unveiled the world’s largest auto market at the Beijing Auto Show. The show exhibits 990 models among which 95 are alternative energy. The entire event is a great exemplary of development of green vehicles market. In this largest green vehicles market, the big and branded automakers went green this year and introduced their invention to the second largest auto market of China.

The Volkswagen, Europe’s biggest automaker, is targeting the Chinese auto market and wants to achieve electric vehicle segment in it. That’s why they made an electric vehicle according to the Chinese consumers need and desire. Hopefully they will launch their green cars amidst 2013 and 2014.

The Winfried Vahland, president and CEO of Volkswagen Group China, says that it’s hoping to attract the Chinese consumers by offering them innovative technologies in the vehicle at affordable price. The electric vehicle, Lavida, is a debut vehicle for the foreign market. It is developed on the joint venture with SAIC Group. Also on the local market level, the VW is planning to install its BlueMotion Technologies in local products by Chinese joint ventures. On the other hand, the most luxurious brand Audi launched its Audi A8 hybrid which is available on the A1 e-tron electric cars as well as a four-wheel drive e-tron electric sports car.

Japanese #3 automaker, Nissan with its alliance Renault SA started off promoting electric vehicles zero-emission with the help of government last year.  Early next year, the Chinese market can expect the sale of the compact electric Leaf.

The General Motors, VW rival in U.S., is also bringing its Chevrolet Volt plug-in hybrid electric vehicles in the end of this year. It is the first U.S. automaker expanding its wing outside the country and entering into the second largest autos market in China.

Even the Daimler believes that China market is promising for the electric vehicles segment and its hopes to achieve it through the co-operation of local partner BYD.

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